READ: Artist Autonomy in the Digital Era

While celebrated for various awards and accolades over his career, Reznor has long been known for various corporate entanglements and outspoken disputes against the music industry where in May 2007, for example, he spoke out against the pricing and distribution of the Nine Inch Nails album YEAR ZERO in Australia. Attacking Universal Music Group, the parent company of his then record label Interscope, he stated: ‘As a reward for being a true fan you get ripped off’ (Bruno, 2007). Reznor would go on to urge fans to illegally download his songs at a live performance in Sydney in 2007 as a way of drawing attention to those involved that what they are doing is not right; that they are ‘ripping people off’ (Moses, 2007)